Lakshmi Ashtottara — Complete 108 Names of Goddess Lakshmi for Wealth & Prosperity

Lakshmi Ashtottara Shatanamavali is the sacred collection of 108 divine names of Goddess Lakshmi — the supreme deity of wealth, fortune, beauty, fertility, and abundance. The hymn is found in the Padma Purana, the Vishnu Purana, and the Lakshmi Tantra. It represents Lakshmi in all her 8 primary forms (Ashtalakshmi): Adi Lakshmi (primordial), Dhana Lakshmi (wealth), Dhanya Lakshmi (food/grain), Gaja Lakshmi (royal power), Santana Lakshmi (children), Veera Lakshmi (courage), Vidya Lakshmi (knowledge), and Vijaya Lakshmi (victory). Each of the 108 names captures a specific aspect — from 'Padmasana' (lotus-seated) to 'Sarvabhakshakari' (granter of all desires). Daily chanting is the central practice for: Hindu business families during Diwali week, women seeking marriage and progeny, professionals stuck in dead-end jobs, students aspiring for scholarships, and anyone facing chronic financial blocks. The Ashtottara is often paired with Sri Suktam (Lakshmi's primary hymn from Rig Veda) for maximum wealth-attraction power.

Names 1-18: Om Prakritir Namah (Primal nature), Om Vikritir Namah (Manifestation), Om Vidyayai Namah (Knowledge), Om Sarvabhutahitapradayai Namah (Welfare of all beings), Om Shraddhayai Namah (Faith), Om Vibhutyai Namah (Wealth/glory), Om Surabhyai Namah (Divine cow), Om Paramatmikayai Namah (Supreme soul), Om Vache Namah (Speech), Om Padmalayayai Namah (Lotus-dweller), Om Padmayai Namah (Lotus), Om Shuchaye Namah (Purity), Om Swahayai Namah (Sacrificial fire invocation), Om Swadhayai Namah (Pitru invocation), Om Sudhayai Namah (Nectar), Om Dhanyayai Namah (Bestower of grain), Om Hiranmayyai Namah (Golden form), Om Lakshmyai Namah (Goddess of fortune). Names 19-36: Om Nityapushtayai Namah (Ever-nourishing), Om Vibhavaryai Namah (Manifesting), Om Adityai Namah (Sun-like), Om Dityai Namah (Lineage), Om Dipayai Namah (Lamp), Om Vasudhayai Namah (Earth-supporter), Om Vasudharinyai Namah (Wealth-bearer), Om Kamalayai Namah (Lotus), Om Kantayai Namah (Beloved), Om Kamakshyai Namah (Lotus-eyed), Om Krodhasambhavayai Namah (Born of fierce energy), Om Anugrahapradayai Namah (Grace-giver), Om Buddhyai Namah (Intellect), Om Anaghayai Namah (Sinless), Om Harivallabhayai Namah (Beloved of Hari/Vishnu), Om Ashokayai Namah (Sorrowless), Om Amritayai Namah (Immortal), Om Diptayai Namah (Radiant). Names 37-54: Om Lokashokavinashinyai Namah (Destroyer of world's sorrow), Om Dharmanilayyai Namah (Abode of dharma), Om Karunayai Namah (Compassion), Om Lokamatre Namah (Mother of the world), Om Padmapriyayai Namah (Lotus-lover), Om Padmahastayai Namah (Lotus-handed), Om Padmakshyai Namah (Lotus-eyed), Om Padmasundaryai Namah (Beautiful as lotus), Om Padmodbhavayai Namah (Lotus-born), Om Padmamukhyai Namah (Lotus-faced), Om Padmanabhapriyayai Namah (Beloved of Padmanabha), Om Ramayai Namah (Delightful), Om Padmamaladharayai Namah (Wearer of lotus garland), Om Devyai Namah (Goddess), Om Padminyai Namah (Lotus pond), Om Padmagandhinyai Namah (Lotus-fragrant), Om Punyagandhayai Namah (Holy-fragrant), Om Suprasannayai Namah (Most pleasing). Names 55-72: Om Prasadabhimukhyai Namah (Facing toward grace), Om Prabhayai Namah (Radiance), Om Chandravadanayai Namah (Moon-faced), Om Chandrayai Namah (Moon), Om Chandrasahodaryai Namah (Sister of moon — from samudra manthan), Om Chaturbhujayai Namah (Four-armed), Om Chandrarupayai Namah (Moon-formed), Om Indirayai Namah (Glorious), Om Indushitalayai Namah (Cool as moon), Om Aahladajananyai Namah (Generator of joy), Om Pushtyai Namah (Nourishment), Om Shivayai Namah (Auspicious), Om Shivakaryai Namah (Auspicious-doer), Om Satyai Namah (Truth), Om Vimalayai Namah (Pure), Om Vishvajananyai Namah (World-mother), Om Tushtyai Namah (Contentment), Om Daridryanashinyai Namah (Destroyer of poverty). Names 73-90: Om Preetipushkarinyai Namah (Affection-fountain), Om Shantayai Namah (Peaceful), Om Shuklamalyambarayai Namah (Wearer of white garland and clothes), Om Shriyai Namah (Wealth/Lakshmi herself), Om Bhaskaryai Namah (Sun-like), Om Bilvanilayai Namah (Bilva-dweller), Om Vararohayai Namah (Excellent rider), Om Yashasvinyai Namah (Famous), Om Vasundharayai Namah (Earth), Om Udaramgayai Namah (Generous-formed), Om Harinyai Namah (Golden), Om Hemamalinyai Namah (Gold-garlanded), Om Dhanadhanyakarinyai Namah (Bestower of wealth and grain), Om Siddhyai Namah (Spiritual attainment), Om Strainasaumyayai Namah (Pleasing to women), Om Shubhapradayai Namah (Granter of auspicious), Om Nrupaveshmagatanandayai Namah (Joy in king's palace), Om Varalakshmyai Namah (Boon-Lakshmi). Names 91-108: Om Vasupradayai Namah (Wealth-giver), Om Shubhayai Namah (Auspicious), Om Hiranyaprakarayai Namah (Of golden enclosure), Om Samudratanayayai Namah (Daughter of ocean), Om Jayayai Namah (Victorious), Om Mangalayai Namah (Auspicious), Om Devyai Namah (Goddess), Om Vishnuvakshasthalasthitayai Namah (Resident on Vishnu's chest), Om Vishnupatnyai Namah (Wife of Vishnu), Om Prasannakshyai Namah (Of pleased eyes), Om Narayanasamashritayai Namah (Refuge in Narayana), Om Daridryadhwamsinyai Namah (Destroyer of poverty), Om Devyai Namah (Goddess), Om Sarvopadravavarinyai Namah (Remover of all calamities), Om Navadurgayai Namah (Nine forms of Durga), Om Mahakalyai Namah (Great Kali), Om Brahmavishnushivatmikayai Namah (Embodiment of Brahma-Vishnu-Shiva trinity), Om Trikalajnanasampannayai Namah (Knower of past-present-future), Om Bhuvaneshwaryai Namah (Empress of universe). End with: 'Iti Shri Lakshmi Ashtottara Shatanamavali Sampurnam' (Thus ends the 108 names of Goddess Lakshmi).

1. Attracts wealth through right channels — Unlike risky money mantras, Lakshmi Ashtottara invites wealth through honest income — salary hikes, business growth, debt clearance, unexpected legitimate gains. Devotees report 20-40% income increase within 6 months when combined with hard work. 2. Removes Daridrya Dosha (poverty curse) — Names like 'Daridryanashinyai' and 'Daridryadhwamsinyai' are specifically targeted at destroying generational poverty patterns. Particularly powerful for families with long financial struggles despite individual capability. 3. Brings marital harmony and progeny — Lakshmi is Vishnu's wife and the patron of marriages. 'Santana Lakshmi' aspect (covered in many names) helps couples conceive and married couples resolve disputes. Combine with daily Diya in front of married woman's photo. 4. Cures depression and self-doubt — Lakshmi represents abundance consciousness. Daily chanting shifts mindset from scarcity ('I don't have enough') to abundance ('I am blessed'). Therapists note this complements clinical treatment for anxiety/depression. 5. Business success and customer attraction — Hindu businesses do Lakshmi Ashtottara on Friday (Lakshmi's day) and during Diwali (Hindu new year for businesses). Patterns observed: 30%+ revenue uptick in Diwali season for shops that do daily Lakshmi worship. 6. Property and inheritance unlocks — 'Vasudhayai' (earth-supporter) and 'Hiranyaprakarayai' (gold-enclosed) names unlock stuck property deals, inheritance disputes, and real estate windfalls. 7. Spiritual wealth and contentment — The ultimate Lakshmi blessing is not money but 'santushti' (contentment). People who've practiced Lakshmi Ashtottara for years report feeling 'rich' regardless of bank balance — abundance becomes a state of being.

Best days: Friday (Lakshmi's day) and Tuesday (Mangal-Lakshmi combo). All Diwali week is supreme. Avoid Saturday (Shani days are not for fresh wealth invocation). Best time: 6-8 AM (sunrise hours) for daily practice; 7-9 PM (Pradosh kaal) for evening practice. Diwali night 8 PM-12 midnight is the most powerful annual window. Sankalpa setup: 1. Bath in cold water (not lukewarm — cold activates ojas). Wear yellow, gold, red, or pink clothes (never black on Lakshmi puja). 2. Sit on yellow silk or wool aasan facing east or north (north is Kuber's direction). 3. Place Lakshmi photo/idol. Decorate with red and yellow flowers (rose, marigold), kamal/lotus if available. Items to offer (panchamrit + extras): 4. 5 items in small cups: milk, curd, ghee, honey, sugar (panchamrit). 5. Cardamom, clove, betel leaf, betel nut. 6. Coconut (broken open). 7. Sweet (laddu, kheer, makhana). 8. Gold coin or new rupee note placed on the altar. 9. Light a ghee diya — NOT mustard oil (mustard is for Hanuman/Shani). The puja: 10. Achaman (sip water 3x with 'Om Vishnave Namah'). 11. Sankalpa with name, gotra, tithi, specific intention. 12. Invoke Ganesha first ('Om Gam Ganapataye Namah' 11x) — no Lakshmi puja without Ganesh. 13. Begin Ashtottara chanting — 108 names with each name followed by 'Namah' (e.g., 'Om Prakritir Namah'). 14. Offer flower/akshat (rice grain) at each name's recitation (this is the traditional way; for daily 1-name-per-grain). 15. After all 108 names, recite Sri Suktam if you know it (12 mantras, 5 minutes). 16. Aarti with camphor (Om Jai Lakshmi Mata). Closing: 17. Take prasad. Distribute panchamrit to family. 18. Place donated rupee note in donation box (this completes the wealth cycle).

Weekly: Friday is THE day. Many South Indian families observe 'Varalakshmi Vratam' specifically on Friday in Shravan month. Monthly: Ashtami and Pournima (full moon) of every month — both connect to Lakshmi-Saraswati combined energy. Annual major festivals: 1. Diwali (Kartik Amavasya) — biggest Lakshmi puja of the year. Do the Ashtottara at exact pradosh moment. 2. Dhanteras (2 days before Diwali) — buy gold/silver and chant 108 names before storing. 3. Akshaya Tritiya (Vaishakh Shukla 3) — second biggest wealth day. 4. Varalakshmi Vratam (Shravan/August Friday) — women's Lakshmi vow for married life. 5. Kojagari Pournima (Ashwin Pournima) — full moon dedicated to 'awake Lakshmi'; chant Ashtottara at midnight. 6. Margashirsha Pournima — Krishna's favorite month; combined Krishna-Lakshmi worship. 7. New Year's Day (your fiscal new year for business) — Ashtottara for the upcoming year's wealth. Inauspicious days: Avoid Saturday (Shani — restricts Lakshmi flow), Rahu kaal of any day, and the day after a relative's death (sutak period — wait until 13th day kriya is complete).